Korean is easy to learn but difficult to master! However, any effort you make to learn Korean will go a long way to forging strong business relationships, this guide will kickstart your communication in Korean.
Read MoreThe only book on Korean Business Culture rated 5 Stars on GOOD READS
Essential primer for anyone considering starting a business in S. Korea
Read MoreI enjoyed the cultural insights and appreciated the business tips shared by the author.
Jim J
Having set up ventures in China myself I was interested to read of the similarities and the differences between these 2 Asian cultures.
Interesting and essential guide
Read MoreEasy to read, interesting and useful insight into business interactions in South Korea. Essential if you are preparing for a meeting, business proposition, or formal social event with Koreans (in any country) but also fascinating for the tourist or student.
Clare H